Articles
Washington State Cougars Strategic Planning Process (Part I)

AthleticDirectorU is proud partner with Washington State University to present an in-depth look into how the Cougars are implementing just such a strategic plan to ensure the success of their program for many years to come.

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Athletic Department Power Index: West Coast Conference

The AthleticDirectorU Athletic Department Power Index, powered by Athlete Viewpoint, continues with a look at the West Coast Conference. Approximately 80 sitting Athletic Directors and executive-level administrators who currently are or could soon be a WCC AD were invited to share feedback.

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Are College Baseball And Softball The NCAA’s Best Bet For Growth?

For all the money that college sports bring their universities, most of that money is from one of two sports, football and basketball. That’s not a very diversified revenue situation. Could college baseball be the solution for a third revenue generating sport? Or should it be another sport?

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Where Should The NCAA Look For Growth

For all the money that college sports bring their universities, most of that money is from one of two sports, football and basketball. That’s not a very diversified revenue situation. Could college baseball be the solution for a third revenue generating sport? Or should it be another sport?

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Athletic Department Power Index: Mid-American Conference

This is the initial AthleticDirectorU Athletic Department Power Index, powered by Athlete Viewpoint. The Athletic Department Power Index will evaluate the desirability of Athletic Director jobs in every Division I conference across the country, starting with the Mid-American Conference (MAC).

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Making Change Stick: Cincinnati’s Michelle Clark Heard

Stop for a second and consider the changes you have experienced – were they the result of revolution or evolution? Incremental growth is how the majority of changes happen – and it does not happen by mistake.

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Sinclair And FloSports Poised To Reshape College Sports Content Distribution

While neither Stadium nor FloSports have purchased anything close to Tier 1 rights from a 'Power 5' conference, opinion leaders in the space think it is only a matter of time before one of the big properties gambles on a non-traditional form of distribution.

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Academic Services Plays A Critical Role In The Experience Of First-Year Student-Athletes

Evolving from academic advising offices, contemporary academic advisors do much more than help student-athletes maintain eligibility. Academic advisors and other support services personnel also play a crucial role in the overall development of the student-athlete experience in various areas.

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Tim Duncan: Way Down Yonder In New Orleans

There is no better institution positioned to seize the moment and start something great than the University of New Orleans.

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Being Strategic in Quiet Times: Green Bay’s Charles Guthrie

Seldom in the high-pressure, fast-paced world of intercollegiate athletics do we find ourselves in a quiet period, a period that not only allows for, but arguably invites reflection, learning, relationship building, depth, and uninterrupted attention to detail.

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Experts’ Roundtable: Key Fundraising Topics

In the latest edition of the Experts' Roundtable series, AthleticDirectorU chats with a three athletic development professionals on a few key topics related to fundraising in college athletics.

Articles
Did The Pac-12 Need A Strategic Partner In 2012? Part II

If you read Part I of this series, you know that I’m building a model to judge the net present value of the 2012 decision for Larry Scott and the Pac-12 to not bring on a strategic partner for the Pac-12 Networks. Crucially, I’m judging this decision based on the time value of money.