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Leading With Emotional Intelligence: Azusa Pacific’s Santa Cruz

Guest Victor Santa Cruz, Azusa Pacific University
16:54 min watch


Emotional Intelligence is the topic of this AthleticDirectorU conversation with Victor Santa Cruz, Head Football Coach at Azusa Pacific. Santa Cruz talks about his early challenges as a leader which led him to the process of becoming self-aware. The conversation touches on how he implements self-awareness in his program and the overall importance of emotional intelligence in any organization.


(Click the timestamp below to jump to a specific question/topic)

  • - Early challenges as a leader
  • - Becoming self-aware as a leader
  • - How do you define emotional intelligence?
  • - How did you implement emotional intelligence in your program?
  • - What tools did you use for assessment?
  • - Are there tangible results from using emotional intelligence in your program?
  • - Using evaluation and assessment tools as a leader
  • - Going through frustrating times in an organization
  • - Has there been residual effects on the rest of the athletics department?