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Best Practices For Navigating An NCAA Crisis: Ole Miss’ Bjork

Guest Ross Bjork, University of Mississippi
11:35 watch


In an accompanying piece to his ‘Leading Through A Crisis’ review, Bjork discusses some of the lessons and best practices other Athletics Directors could employ during an NCAA crisis.


(Click the timestamp below to jump to a specific question/topic)

  • - What should you have seen in the moment?
  • - Walk us through how you internally communicated - up and down the chain of command - throughout the NCAA crisis
  • - How about your external communications strategy?
  • - Best practices for dealing with an NCAA Notice of Allegations and preparing for the NCAA Committee on Infractions hearing
  • - How have you managed yourself throughout the crisis and tried to maintain personal balance?